How We Work

 

Detached from any one method, we draw on our vast verticals, call on our deep partnerships and uncover the perfect mix of competencies to find out your pain points and come back with tailored solutions to those specific problems, providing expertise across every stage of the customer experience journey.

These stops are accelerated by Data, Analytics and Technology.

We work with Marketing, Communication, Commercial, Sales, Retail, Strategy, Transformation, Future, Digital, CRS, Corporate Planning, Investor and Stakeholder Relation in companies, governments, non profits, agencies, multilateral and funding/investment vehicles, using our vast expertise and insight through our Content, Communication, Development & CSR, Intelligence, Digital, Governance and Human Capital divisions - to acquire customers (if you’re providing a product or a service to a target audience, they are your customers), delight customers, retain customers and grow customers.

Our proprietary tool, the PainPoint MatrixTM is centered around the only two questions that truly matter:

1. What’s the biggest problem you are facing with your customers or target audience - at the moment, and for the future?
2. What’s the biggest growth opportunity with your customers or target audience - at the moment, and for the future?

To help you answer those questions, and build a strategy and execution framework to bring those answers to live, we present to you the full power of the RED platform.